When you need a voice to represent your product or business on
radio, TV, phone systems or any other media application, Eric
Wylie's friendly, authoritative voice is an excellent choice. When
you need Eric's voice (or any voice) mixed with music and effects to create
compelling commercial or promotional audio, Eric does that, too!
Click on the icons below for to see and hear demonstrations.
MP3
Demo
Voiceover & Production Overview
Telephone System
Information On-Hold Messages
Telephone System
Routing Prompts
Web
Site Audio (online product manual)
Hear Eric's Nationally Released In-Store Display Voiceover for
LEGO Castle Playsets!
View TV Commercials & Multimedia Presentations produced with Eric's voice
courtesy of
Jim Adams, Cox Media, Omaha, NE & Vic Cherubini, epic software group, inc., The
Woodlands, TX (Houston)
TV - "YMCA Youth Sports Sign-up" (4.3 MB - WMV)
TV - "Do It Yourself Floors" (4.3 MB - WMV)
View these Multimedia Presentations voiced by Eric Wylie at the Web site of epic software group, inc.
- Leader Global Technologies - America's Christmas Village - PennWell Petroleum Group
As a former creative services producer for a TV network affiliate
and a corporate audio and video producer, Eric Wylie
is an experienced field producer in all aspects. Choose Eric to
concentrate on the audio elements of your shoot while you
take care of the other details. Eric can also assist with lighting, locations, talent coaching/directing,
producing and videography, if needed.
Recent field audio work includes:
- Walk a Day in My Shoes (Sen. Joe Biden) - Cyclops Productions -
Montpelier, VT
- Iowa State Fair - Brackett Media & Event Services - Trilix Marketing
Group - Urbandale, Iowa
- Grant Wood Studio & Museum - Visual Images Productions - Cedar Rapids,
Iowa - Lextron Animal Health - Creative Media Communications - Upper Darby,
PA - United Fire Group - Visual Images Productions - Cedar Rapids, Iowa - Quaker Oats (Pepsico) - Visual Images Productions - Cedar Rapids, Iowa
('07) - Bill Dix for Congress - Upgrade Films - Dawson McCarthy Nelson -
Washington, D.C. - Trinity Hospitals, Davenport, Iowa - Square Joint, Inc. - Milwaukee, WI - Girl Scouts of America - Visual Images Productions - Cedar Rapids,
Iowa - Quaker Oats (Pepsico) - Visual Images Productions - Cedar Rapids, Iowa
('06)
On Location in Waverly, Iowa for "Bill Dix for Congress" - spring
2006 photos by Doyle Voss Photography
click a photo to enlarge
#1 Capturing crowd reaction during a large group scene on
the steps of the Bremer County Courthouse. The end of that
pole I'm holding DOES have a microphone on it, as seen in
photo 2.
#2 OK - this is really a photo of the Director of
Photography's backside, but that's me sitting on the apple
box just behind him.
High winds out on the farm and tight lighting meant
aiming the microphone up from below. (And for you audio purists who
are "in the know" this was during set-up, so the mic isn't
in the exact position it was in for recording.)
I used a wireless connection to the camera for most of the
day to keep me and the DP
un-tethered for the b-roll shots, but for the testimonial
interviews (shown here) and the stand-ups with the
candidate, I hard-wired the mixer to the camera.
#3 Checking the levels --
same scene as photo 1.
I also had a wireless mic on the candidate. Although I was
positive that the audio would never be used (and it wasn't)
it's my job to capture it -- just in case!
Eric is an experienced writer,
producer, director and editor of video/television programs and can
help you plan and create a complete production.
Stills to Video
The video clip
below is from a
Photos on DVD video that was created for a church financial
stewardship campaign. This was a full production that included
on-site participant interviews conducted by Eric and digital photography
by Eric and other members of the church.
The result
of the five-week campaign and other materials produced and
coordinated by
Eric Wylie Productions was a year over year increase in giving of
14%. A different topic/church ministry focus was chosen for each
week and a video produced on that topic. Additional components of
the campaign included letters from the pastors to the congregation and the
creation and coordination of weekly postcards that previewed that
Sunday's video/topic and provided a Bible verse appropriate to
the topic for reflection.
Opening minute from the
"Trust" Financial Stewardship Campaign wrap-up video
Stock Footage and Custom Graphics
A customer contacted Eric to produce a video showcasing their
services. Armed with only the customer's hi-res PDF of their
brochure, some stock footage and Eric's skills in custom graphics,
writing and voiceover, a promotional video was born.
First Light Net
Promotional Video
distributed via Media Kit and Web Site
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Web Sites
Heartland
Heat sells and installs outdoor wood
and grain-burning furnaces. These outdoor furnaces use local,
renewable resources (primarily corn) to heat rural homes and
outbuildings (and they work in the city, too!). The furnaces
efficiently heat water which is then pumped to the various buildings
on site, providing comfortable, radiant heat.
Ron Horak and Mike Snyder are the owners who are getting into
business for the right reason -- to make a difference! I worked with
Ron and Mike to fully understand their business and then created a new
look and level of detail for their Web site.
This is a custom design, using
provided photographs and logos.
Speed-E-Pan
is a new product conceived in Eastern Iowa. I met up with business
partners John and Shawn when I wrote, voiced, provided the audio mix
and assisted on-set with the creation of their new product's
introduction video (thanks to Warren at Visual Images Productions).
After proving my skills as a writer, and having a firm-grasp on
their product's concept and the possible applications, John and
Shawn asked me to build a Web site for them. You can view the
product video on the Web site, along with other important
information about the product.
The top-banner in each page of the
site is a flash animation -- I took the existing product logo (which
included a static checkered flag) and replaced the static flag with
a flag animation.
This site is a custom creation. I also
created a highly-stylized concept for a future version of this site.
Morning Star Studio
is comprised of three professionals with expertise in Architecture,
Interior Design and Structural Engineering. The Web site was
developed through the creation
of several prototype designs, with the clients selecting their favorite elements from
each design. The final result: a fully-customized solution.
The prototypes and the final site design were inspired by existing
letterhead, envelope and title block designs.
OnHoldWebStore.com
is a site I created as a result of conversations with my On-Hold
Messaging audio production clients. They were asking how to connect
a player to their phone system, or if they
didn't
have a phone system, how they could use the hold button on their
phones purchased at local office stores. I did the research and soon
began selling Digital Audio Players and
On Hold Adapters, originally here on
www.ewproductions.com,
but soon saw the opportunity to expand the reach of those sales a little wider.
Using an off-the-shelf
Web template (although I'm capable of full-custom design, I've
become a fan of the time-saving opportunities and great looks of the
high-quality templates to which I have access), I customized the
template graphics and designed new graphics
to complete the site. Purchasing online is made possible with the
integration of a PayPal Merchant Account. With this solution,
customers
can purchase online with their credit card (or funds in their PayPal
account) but do not need to be PayPal members to use the site. All
transactions are secure, since all of the order processing takes
place on PayPal's secure servers. When a customer places an order,
I receive an email describing the order and letting me know
that money has been deposited into my PayPal account. It's a good
system and prevents the time and cost of having to develop and
maintain a shopping cart system for a relatively small number of
products.
Cedar Rapids Public Relations Associates is "an informal
organization of professionals dedicated to sharing information on
effective practices and future trends affecting the public relations
field."
As a member of this organization, I
became aware that the Steering Committee desired a refresh of their
Web site, and the current Webmaster was interested in relinquishing
his duties. I offered to take over maintenance of the site, with
plans to find a suitable web template and customize it for the
organization. The result is an attractive, useful site for members
and persons interested in learning more about this fun and
interesting organization. The group membership is made up of people from local
advertising agencies, communication coordinators for non-profit
organizations, audio and video producers, Web designers and many
others. It's a fun group, and the monthly luncheons are something I
personally look forward to for the networking, fun conversation and
the opportunity to hear from some very interesting guest speakers.
I
worked with financial
coach Dennis Spencer to launch his first Web
site.
Dennis uses a system called LEAP to coach individuals about
where their money is now, and how and where it can be invested to
provide security at the various stages of life.
You can learn more
about the services Dennis offers by visiting his Web site:
www.dennis-spencer.info
Workman Dental is
the dental practice of Dr. Norman Workman.
The
site is
centered on patient education -- helping patients and potential
patients determine what
they can do for themselves and when they should visit the dentist
(preferably Dr. Workman).
The online Dental Store grew out of the
products patients have been asking Dr. Workman to help them find
and Dr. Workman's own discoveries about the effectiveness of various
therapies not widely available. There are more plans for expansion
for this site and business model to be revealed in the future.
I created the online store by
modifying existing PHP code from the osCommerce open source project.
osCommerce code uses a database to keep track of product details,
customers and orders, and provides back-end tools for managing the
store.
E & R Creations
is an online gallery featuring the work of artists and ceramic gift
boutique owners, Eleanor and
Ray Burke. This site was created
by customizing
an off-the-shelf Web template. I photographed all of the
products
on-site at the E & R Creations
studio, created and customized the
graphics, wrote and edited the copy, and all of the other details
involved in
building a Web site. Eric Wylie Helps Create Solutions Ray and Eleanor Burke, owners of E & R Creations, stated their
biggest obstacle in business was attracting potential customers to
visit to their shop and studio in Swisher, Iowa, just south of Cedar
Rapids and north of Iowa City. So, I suggested a Web site gallery as
a way to "bring the shop to the people." With over 6,000 ceramic
molds in their collection, Eleanor had quite a job of choosing just
a few pieces to initially include in the online gallery. The result
is an attractive site filled with photos of their work that will
bring phone calls and visits from potential customers not already
familiar with their shop.
Eleanor and Ray
know that simply having a Web site isn't enough -- it needs to be
promoted. They've added the Web site address to all of their
business cards and brochures and will be talking about their site to
the folks they meet at ceramic shows
throughout the Midwest.
Flash Animation
I create Flash animations using tools from Tivity
software.
To the right is a quick example of
some very simple commands that can
be applied to graphics or text.
However, I should note that I don't
endorse the idea of adding Flash just
to make something "Flashy." I prefer to use animation for a client
only
when it helps convey a message, redirect the viewer or set a mood
for presenting products and services.
Web Philosophy
More than just a
"presence" on the Web, your business needs to have a 24/7 method of
letting potential customers know exactly what business you are in
and how you solve problems for your customers. Your site should also
give viewers a "feel" for the attitude of your company -- is your
business young and aggressive, or are you older and more
experienced?
More than ever, potential customers are investigating businesses on the Web
before calling or visiting a store or office. People like to save
time and know
what to expect before they arrive. Use your Web site to make people
comfortable and confident in your ability to serve them before they
ever walk through the door or make your phone ring.
While HTML code and graphics are
important elements and are the "work" of creating a Web site,
I
enjoy the business strategy and content planning just as much as
the creative design. Helping
clients decide what should be included in their site (and what
shouldn't) and how the site should be organized for the best user experience
is a rewarding and usually revealing conversation for clients. I
also help clients explore other marketing strategies to promote
their Web site and their business. A Web site should be just one
part of several marketing tools employed by a business.
I created and managed several Intranet (internal)
Web sites while employed at MCI Telecommunications and contributed to the content for
others. I managed and wrote the content for MCI's external Network Services
Web site in the mid-90's. Prior to departing MCI in 2004, I was a
member of the
New Product Development Team, creating prototype customer Web portals for
new products under development.
Print
The promised paperless society still
hasn't arrived. In fact, electronic communication has helped some print
production thrive -- particularly direct mail marketing and handouts
used to solidify face-to-face messages.
Client Chris Turner of
Partner
Provided asked me to create business cards and a 'leave-behind sheet' his sales team can use when
making in-person visits to potential clients.
In creating the copy and designing
this sheet, I worked with Chris to fully understand his business and
the value proposition he offers.
The result was a single sheet that
summarized Partner Provided's services, the process and the value.
Bold headlines lay out the solution in simple steps. Boxes call-out
special points of interest, while the body copy draws the reader
through to the call to action.
Presentations
(PowerPoint)
Have you ever had to sit through a
presentation where the speaker did nothing but read directly from the many,
many bulleted phrases on the projected slides? Did you
wake up when it was over?
Eric Wylie's PowerPoint creations
are intended to get away from the overwhelming use of words and
bullets so many presenters are bent on boring us with.
The idea behind making
a presentation is to get your audience to do something -- learn a
new process, understand your business, buy your product or simply
get your point. To do this, Eric encourages the use of images and a few
brief facts to convey
an idea. In
the NOTES section of the presentation, or in the script, is where
the presenter should have all their words laid out to read to the
audience -- not on the screen. In short: Provide a visual for focus
and use spoken words to attach
memorable meaning to the visuals.
A few nice looking
slides certainly isn't all there is to building a great
presentation. You have to have a game plan to succeed.
I've worked with several executives to create and polish
presentations for board meetings and customer events. Let me help
YOU succeed, too!
Don't just get through your
presentation -- get results!
For this Trees Forever presentation, I was asked to
clean-up the provided slides and create an audio file
to accompany the presentation to include music and
narration. I timed the slide transitions to the audio
so that the full presentation could be played directly
from the computer.
This was a short turn-around project that had already
been started, but needed to be polished and ready
within a few days. This type of production (stills with audio)
is best suited as a video
produced to DVD.
Presentation given by Trees Forever at
the
Iowa Living Roadways 10th Anniversary conference
in Ames, Iowa, November 2006.
Without even reading the
statistics, you can see what is being discussed.
And in hindsight, even this example uses too many words!
Presentation given by Capital One's
former Chief Information Officer at a CIO Magazine conference
in the fall of
2004.
Writing
Eric writes radio and
television commercial scripts, long-format audio and video scripts,
telephone audio scripting, business news articles, news releases, brochure copy, Web copy,
executive emails directed to employees and presentations/speeches.
Basically, if it needs to be communicated in words, Eric has
probably done it!
Business & Crisis
Communications
Special note from
Eric:
As a
communications manager at the now-famous-for-greed-and-trickery -
"WorldCom" - I worked daily for several months keeping executives
and employees informed of the details surrounding the
record-breaking financial scandal, the bankruptcy which followed and it's potential impact on
departments and employees.
Rule #1 - Communicate
with your employees first, before releasing information to the
media.
Much of
what employees were learning early on was from the news media (the
company's first mistake -- they couldn't keep on top of their own
news). Employees would see an article online or hear a rumor and
send it to our Executive VP for a response. As her Communications
Manager, it was up to me to check with officials within the company
to determine the facts.
Rule #2 - Keep
employees informed and advise them not to speak to the media.
We held regular "rumor-busting"
conference calls with all employees to report back on what we had
learned in our fact-finding. After the success of first call, we
implemented a formal process for asking questions via email, and
then answers were researched and reported back in each conference
call. Just after the news broke about the company's bankruptcy, we
held calls twice a week.
Rule #3 - Leave the sugar in the
kitchen.
In my view, the most
important aspect of crisis communications is to not sugar-coat the
issues for employees. Your employees are grown-ups who deserve the
truth and as much information as can legally be shared. Silence from
executives about important issues, particularly bad news, breeds
fear -- and fear breeds contempt. Contempt leads to ship-jumping,
and soon whatever was left of an organization will quickly
disappear.
If your company is experiencing a
crisis, and you need to communicate with your employees and the media,
please contact me. 319-832-2916